Privacy Policy

How we protect your information.

Last Updated: February 1, 2026

1. Introduction

  Valukoda LLC (“we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy describes how we collect, use, disclose, and protect information when you visit our website at valukoda.com (the “Site”). This policy applies only to information collected through the Site. It does not apply to information collected offline, through separate service agreements, or through other websites or services that may link to or from the Site. If you enter into a separate written agreement with us, the terms of that agreement may supersede the terms of this Privacy Policy. By using the Site, you agree to the collection and use of information in accordance with this policy. If you do not agree with the terms of this policy, you must not access or use the Site.

2. Information We Collect

2.1 Information You Provide Voluntarily

When you interact with the Site, you may choose to provide us with personal information, including when you:
- Complete a contact form or request a consultation
- Subscribe to our newsletter or email communications - Send us an email or other correspondence
- Download a resource such as a whitepaper or guide
- Request information about our services
The types of personal information you may provide include:
- Name
- Email address
- Phone number
- Company name and your role or title industry
- Any additional information you include in a message or inquiry

2.2 Information Collected

When you visit the Site, certain information is collected automatically through standard web technologies. This may include:
- IP address
- Browser type and version
- Operating system
- Referring website or URL
- Pages visited and time spent on the Site
- Date and time of your visit
- Device type and screen resolution
- Unique identifiers or other identifying information
This information is collected through cookies, web beacons, server logs, and similar technologies. See Section 6 (Cookies and Tracking Technologies) for more details.

2.3 Information We Do Not Collect

We do not knowingly collect sensitive personal data as defined by the Texas Data Privacy and Security Act (TDPSA), including (i) data revealing racial or ethnic origin, religious beliefs, mental or physical health diagnosis, sexuality, or citizenship or immigration status, (ii) genetic or biometric data, (iii) data collected from a known child (under the age of 13), or (iv) precise geolocation data (within a 1,750-foot radius) through the Site.

3. How We Use Your Information

2.2 Information Collected

We use the information we collect for the following purposes:
- To respond to your inquiries, requests, or questions
- To provide information about our services that you have requested
- To communicate with you about our services, updates, or information we believe may be relevant to you
- To improve and optimize the Site, including analyzing usage patterns and trends
- To maintain the security and integrity of the Site
- To comply with legal obligations and enforce our rights
We process your personal information based on your consent (provided when you voluntarily submit information), our legitimate business interests (such as improving the Site and responding to inquiries), and legal obligations. We do not use your personal information for automated decision-making or profiling that produces legal effects or similarly significant effects.

4. How We Share Your Information

We do not sell your personal information. We do not share your personal information with third parties for their own direct marketing purposes. We may share your information in the following limited circumstances:
Service Providers
We may share information with third-party service providers who perform functions on our behalf, such as website hosting, email delivery, customer relationship management, and analytics. These providers are contractually obligated to use your information only to perform services for us and to maintain its confidentiality.
Legal Requirements
We may disclose your information if required to do so by law, regulation, legal process, or governmental request, or when we believe in good faith that disclosure is necessary to protect our rights, your safety, or the safety of others, investigate fraud, or respond to a government request.
Business Transfers
In the event of a merger, acquisition, reorganization, bankruptcy, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.

5. Data Retention

We retain personal information only for as long as reasonably necessary to fulfill the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements. Contact form submissions and email correspondence are retained for as long as needed to address your inquiry and maintain our business records. Automatically collected data such as server logs and analytics data is retained in accordance with our service providers’ standard retention schedules and is typically anonymized or deleted within 26 months. When personal information is no longer needed, we will securely delete or anonymize it.

6. Cookies and Tracking Technologies

The Site uses cookies and similar technologies to enhance your browsing experience and collect usage information. A cookie is a small text file placed on your device by a website that you visit.

Types of Cookies We Use

The Site uses cookies and similar technologies to enhance your browsing experience and collect usage information. A cookie is a small text file placed on your device by a website that you visit.
Essential Cookies: Required for the Site to function properly, including session management, security features, and basic functionality. These cookies cannot be disabled without affecting Site performance.
Analytics Cookies: Help us understand how visitors interact with the Site by collecting information about pages visited, traffic sources, and browsing behavior. We use Google Analytics for this purpose. Google Analytics uses cookies to collect anonymous traffic data. You can learn more about how Google uses this data at google.com/policies/privacy/partners.
We do not use advertising cookies, retargeting cookies, or cross-site tracking technologies on the Site. We do not engage in targeted advertising.
Managing Cookies You can control or delete cookies through your browser settings. Most browsers allow you to refuse cookies, delete existing cookies, or alert you when cookies are being sent. Please note that disabling essential cookies may affect the functionality of the Site. You may also opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on, available at tools.google.com/dlpage/gaoptout.
Global Privacy Control (GPC)
In compliance with the Texas Data Privacy and Security Act, we honor Global Privacy Control (GPC) signals sent by your browser. When we detect a GPC signal, we treat it as a valid opt-out request for the sale of personal data and targeted advertising.

7. Your Privacy Rights

7.1 Rights Under the Texas Data Privacy and Security Act (TDPSA)

If you are a Texas resident, you have certain rights regarding your personal information under the TDPSA, including the right to:
- Confirm whether we are processing your personal data
- To provide information about our services that you have requested
- Correct inaccuracies in your personal data you
- Delete personal data you have provided to us or that we have collected about you
- Obtain a portable copy of your personal data in a readily usable format
- Opt out of the processing of your personal data for targeted advertising, the sale of personal data, or profiling in furtherance of decisions that produce legal or similarly significant effects
To exercise any of these rights, please contact us using the information provided in Section 11 of this policy. Please include “Privacy Rights Request” in the subject line so we can route your request appropriately. We will respond to verified requests within 45 days. If we require additional time (up to an additional 45 days), we will notify you of the extension and the reason for it. We will not charge a fee to process your request unless the request is manifestly unfounded or excessive. We will not discriminate against you for exercising your rights. If we decline your request, we will provide you with a written explanation of the reasons. You may appeal our decision by contacting us within a reasonable period. If you are not satisfied with our response to your appeal, you may file a complaint with the Texas Attorney General.

7.2 Rights Under Other Applicable Laws

Depending on your location, you may have additional privacy rights under other state or federal privacy laws. If you are a resident of a state with a comprehensive consumer privacy law (such as California, Colorado, Connecticut, Virginia, or others), we will honor the rights provided under your applicable state law. Please contact us if you have questions about your specific rights.

7.3 Authorized Agents

You may designate an authorized agent to submit privacy rights requests on your behalf. We may require that the authorized agent provide written proof of authorization and may require you to verify your own identity directly with us.

8. Data

We implement reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, disclosure, alteration, and destruction. These measures may include encryption, access control, security assessment and monitoring, secure hosting infrastructure, and other security measures. The measures we employ may change over time as we re-assess security needs, effectiveness, and available tools and technologies. As an IT services and cybersecurity company, we take data protection seriously. However, no method of transmission over the internet or method of electronic storage is completely secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee absolute security. If you have reason to believe that your personal information has been compromised or that your interaction with us is no longer secure, please contact us immediately using the information in Section 11.

9. Third-Party Links

The Site may contain links to third-party websites, services, or resources that are not operated or controlled by us. This includes links to partner organizations, industry resources, and social media platforms. This Privacy Policy does not apply to any third-party sites. We encourage you to review the privacy policies of any third-party sites you visit. We are not responsible for the content, privacy practices, or security of any third-party websites.

10. Children’s Privacy

The Site is not directed at children under the age of 13, and we do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently collected personal information from a child under 13, we will take steps to delete that information promptly. If you are a parent or guardian and believe we may have collected information from a child under 13, please contact us immediately using the information in Section 11.

11. Contact Us

If you have questions about this Privacy Policy, wish to exercise your privacy rights, or have concerns about how we handle your personal information, you may contact us at:
Valukoda LLC
Privacy Rights Request
16610 Dallas Parkway
Suite 1250
Dallas, TX 75248
888.380.7212

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will update the “Last Updated” date at the top of this policy. We encourage you to review this Privacy Policy periodically. Your continued use of the Site after any changes constitutes your acceptance of the updated policy. Matt, is this a sufficient list? In other words, is there anything else “major” that you collect that should be listed here? For example, geographic location. Just confirming this is all accurate, as you are taking on obligations here.